by Irina Nabel | Nov 26, 2018 | Advertising, Articles, Compliance, Cyber Security, Marketing, Security, SEO, Web Design
Your clients trust you to be professional and look out for their best interests. But could your website be dropping the ball? If you don’t have a secure website, the answer might be yes. Without SSL it can be ridiculously easy for hackers to “listen” to...
by TitleTap | Nov 11, 2018 | Articles, Attorneys, Marketing, Web Design
Have you ever heard the number one rule in real estate? The rule is “location, location, location” – meaning that where the property is located is the most important factor for the value of the property. The same is true with business. Except with business,...
by Irina Nabel | Nov 1, 2018 | Advertising, Marketing, Webinar
Sales and Marketing. In most companies, you can’t discuss the fundamentals of successful business operation without them. And in most organizations, we find that they are often mistaken for one another. “Sales and Marketing” have been joined at the hip for so long...
by TitleTap | Oct 18, 2018 | Advertising, Attorneys, Law Firms, Marketing, Web Design
When designing a website, many Attorneys and Title Agents put a primary focus on two pieces of information that won’t help much when it comes to being found online by new prospects: The name of their law firm and their experience as a lawyer Although this might seem...
by TitleTap | Sep 3, 2018 | Advertising, Marketing, Webinar
We often hear about marketing and sales being lumped together. Does your company do this? It can be the wrong approach. Here’s why. The goal of marketing is to find the right people and get them interested. Any activities that fall under the marketing umbrella should...
![Why Buying Title Insurance Isn’t like Buying Shoes Online [ALTA One Sneak Preview]](https://www.titletap.com/wp-content/uploads/2018/08/Depositphotos_10467292_xl-2015-1080x675.jpg)
by TitleTap | Aug 30, 2018 | 7 Website Best Practices, Advertising, Articles, SEO, Social Media, Web Design
Let’s say you own an e-commerce shoe store… Let’s say you own an e-commerce shoe store. Tracking how many people purchase the shoes from your online marketing is pretty simple. A certain number of people view your ad (online marketing), some of them click on the...
![Make Your Marketing Soar With Digital Advertising [ALTA Webinar]](https://www.titletap.com/wp-content/uploads/2018/08/seagull-79658_1920-1080x675.jpg)
by TitleTap | Aug 22, 2018 | Advertising, Marketing, Video, Webinar
Make Your Marketing Soar With Digital Advertising American Land Title Association Webinar July 2018 The internet has changed the way that people shop for everything—including real estate. Digital marketing is the best way to engage customers in the electronic age....
by TitleTap | Aug 13, 2018 | Advertising, Articles, Case Study, Compliance, Marketing, Web Design
“We have also experienced superior results from improved SEO on Google, more brand recognition with the online ad campaigns and increased opportunities.” Core Service Partners is a company out of South Carolina with multiple brands in the mortgage, real...
by TitleTap | Jul 28, 2018 | Articles, Blogging, Case Study, Marketing, SEO, Web Design
“We now routinely get deals from the general public who found us by a web search.” Jason Beal’s old website was no longer doing his business justice. His company, Atlantic Coastal Land Title Company, had become well respected by anyone who had used his services....
by TitleTap | Jul 13, 2018 | Articles, Marketing, Social Media
“While reviewing a customer’s social media accounts, we discovered a cool way to utilize Instagram without having to create and manage an account.” Recently, a customer noticed that they were getting steady referral website traffic from Instagram. They had...
