by eespin | Advertising, Articles, Pillar 3 Best Practices
MPA magazine featured a great article on how industry marketing vendors must be focused on compliance. This is becoming true not only for the mortgage industry, but anyone regulated by the Consumer Financial Protection Bureau, including title agencies. Vetting vendors...
by eespin | Advertising, Not Just Optional, Title Insurance Podcast
So everyone in the real estate, mortgage, and title business knows that there have been some massive compliance changes like TRID. The big question is how do you use these industry regulations to drive more revenue? Old-time marketers tell you that the best way to...
by eespin | 7 Website Best Practices, Advertising, Articles, Social Media, TRID
TRID and the CFPB aren’t the only things that have changed the title industry over the past year. Marketing your title agency has changed as well by moving away from pens and donuts. Here are 6 things you need to be doing in 2016 and beyond to market your...
by eespin | Advertising, Articles, Social Media
Remarketing (or retargeting) is something no one in the real estate industry is doing but everyone should be. Not only is it super effective, it is typically inexpensive too! What is retargeting? Have you ever been to a website or put a product in your cart, then...
by eespin | Advertising, Articles, Attorneys, Blogging, Law Firms, Legal:, Marketing, Video, Web Design, Website Design, Website Development
http://bucket.wistia.com/medias/0segdzejcv?embedType=async&videoFoam=true&videoWidth=640 In US law, one party can bring a lawsuit against another party in court. In civil cases, the party bringing the suit — called the plaintiff — generally claims...
by eespin | Advertising, Articles, Attorneys, Blogging, Law Firms, Legal:, Marketing, Video, Web Design, Website Design, Website Development
Picture this agreement between two players in a board game: ‘If you land on my property 10 times, pay $5 more each time, and then you can buy it for $200.’ The first player still owns the property for those 10 turns, but the second player has secured a set...
