by eespin | Advertising, Attorney Marketing, Attorney Web Design, Attorney Website Design, Attorneys, Content Marketing, Law Firms, Marketing, Web Design, Website Design, Website Development
Should you outsource your website to a law firm digital marketing agency or handle it in-house? This is a common question that many attorneys and small law firms find themselves asking. On the one hand, you can save money by not hiring someone to handle your marketing...
by eespin | Attorney Marketing, Attorney Web Design, Content Marketing, Law Firms, Marketing, SEO
Many lawyers, think that local SEO is a “black box.” That’s to say, the results that show up on the first page of Google just magically appear there once you have a professional-looking website. That’s not the case at all. In this post, we’ll teach you the basics of...
by eespin | Advertising, Attorney Marketing, Content Marketing, Marketing, SEO
The goal of any marketing initiative is to bring in more than what’s paid out, and for attorneys, this often manifests as more billable hours generated from a controlled marketing stipend. It can be difficult to determine if the amount of billable hours trumps what...
by eespin | Advertising, Attorney Marketing, Content Marketing, Marketing, SEO, Social Media
Did you know 57% of clients surveyed in this 2019 Legal Trends Report mentioned that they used Google to research and find a lawyer? This means that if you don’t have a high-quality website that is SEO-optimized, then you are likely leaving money on the table. Your...
by eespin | Advertising, Attorney Marketing, Content Marketing, Law Firms, Marketing, Social Media
In our experience, the biggest mistake that lawyers make is not marketing their practice at all. Whether you don’t know what to do, are stuck in analysis paralysis, or are just terrified of making a mistake, creating and executing your marketing strategy can be...
by eespin | Advertising, Attorney Marketing, Attorney Web Design, Attorney Website Design, Content Marketing, Google Reviews, Marketing, Online Reputation, SEO, Social Media
When you start your own law practice, you are going to quickly realize that you need to wear a lot of hats. It is no longer just about billing hours. You also need to run a business, and that includes marketing. A solid marketing strategy can help you build your...
