by eespin | Attorney Marketing, Attorney Web Design, Attorney Website Design, Attorneys, Content Marketing, Law Firms, Marketing, Social Media, Title Companies
Competition can be a good thing. Others entering into a market that you are in usually validates there is a need to be met, and having options is typically a great thing for the consumer. Heck, in many cases competitors can even be great referral partners. For...
by eespin | Acquisitions, Attorney Marketing, Attorney Web Design, Attorney Website Design, Attorneys, Commercial, Compliance, Content Marketing, Going To Market:, Grow, Joint Venture, JV, M&A, Marketing, Mergers and Acquisitions, News, SEO, Social Media, Starting:, Title and Closing:, Title Companies, Title Insurance Podcast, Web Design, Website Design, Website Development
If you own more than one title agency, have a law firm and a title company, or have a plan for strategic growth via joint venture (JV) or mergers and acquisitions (M&A), then you are likely interested in business growth. Shifting markets create unique growth...
by eespin | Advertising, Attorney Marketing, Content Marketing, Marketing, SEO
The goal of any marketing initiative is to bring in more than what’s paid out, and for attorneys, this often manifests as more billable hours generated from a controlled marketing stipend. It can be difficult to determine if the amount of billable hours trumps what...
by TitleTap | Advertising, Content Marketing, Marketing
So everyone in the real estate, mortgage, and title business knows that there have been some massive compliance changes like TRID. The big question is how do you use these industry regulations to drive more revenue? Old-time marketers tell you that the best way to...
by eespin | Advertising, Attorney Marketing, Content Marketing, Marketing, SEO, Social Media
Over the last decade, we’ve worked with thousands of attorneys and title agents. One question that often still gets asked to this day is what the difference is between pay per click (PPC) such as Google Ads and search engine optimization (SEO) such as showing up in...
by eespin | Advertising, Attorney Marketing, Content Marketing, Google Reviews, Marketing, Social Media
In our experience, the biggest mistake lawyers make is not marketing their firm. Maybe you’re afraid to get started because you think it’ll cost too much or take away from your client work and other business responsibilities. The good news is you don’t have to...